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50 Top Tips for Starting a Day Spa | Part 1

Article Category: The Spa Experience

Starting a day spa can be a rewarding and lucrative business, but you need to ensure that you go about it the right way. As a day spa has various different services and treatments on offer, you will need to ensure that each of these treatments are taken into account. Most day spas offer the following services:

  1. Massages
  2. Manicures
  3. Pedicures
  4. Facials
  5. Hair Removal
  6. Skin Treatments
  7. Body Wraps
  8. Aromatherapy
  9. Make Up Application
  10. Hair Styling

If you are looking to start your own day spa then now is the time to act. Consider the following tips to help you on your way:

1. Visit other local spas:

Be sure to visit a variety of day spas that are operating in the same area as you. Visit their venue, enjoy some of their treatments and view their menus, services and rates brochures.

2. Corporate Design:

Have your logo, business cards, website and brochures designed by a professional. New clients are often attracted by the external qualities of a start up business. Make sure your business appears attractive.

3. Suss out the competition:

You need to make sure that your business premises is not too close to another day spa that may be offering the same services as you or are. Choose a location where there is a gap in the market.

4. Decent Marketing Stategy:

Research the best marketing trends and strategies for a successful day spa and make note on how you plan to implement them. Try purchase a copy of Eileen Figure Sandlin’s book, Start Your Own Hair Salon and Day Spa: Your Step-by-Step Guide to Success, for some marketing and start up advice.

5. How will you run your spa:

Be sure to know exactly how other day spas operate. Knowing what your staff will be expected to do and how to keep things running smoothly will help your business grow in leaps and bounds. Erica Miller has a book published called Salonovations’ Day Spa Techniques which could prove very helpful.

6. Business Plan:

Before you can start any business you need a business plan that details where the finances will come from, where you plan to be located, how much revenue the business is expected to generate and how you plan to compete with fellow businesses in the same field. This can also assist you with putting in place your daily operation

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